The trailer for a generation. | Anyone who follows advertising can’t help having seen the commercial that introduced Apple’s Macintosh computer during Super Bowl XVIII on January 22, 1984. Even though it only aired once, in Super Bowl lore the one minute ad regularly wins top honors and has set a creative bar for every Super Bowl commercial since.
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Super Bowl LVIII - 40 Years of Macintosh
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The trailer for a generation. | Anyone who follows advertising can’t help having seen the commercial that introduced Apple’s Macintosh computer during Super Bowl XVIII on January 22, 1984. Even though it only aired once, in Super Bowl lore the one minute ad regularly wins top honors and has set a creative bar for every Super Bowl commercial since.